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Dr. Jens Mattke

Dr. Jens Mattke

AI-Engineer & Co-Founder, Descripio

Dr. Jens Mattke is the AI-Engineer and Co-Founder of Descripio. With 11 years building AI systems for e-commerce and 9 years working directly with Amazon sellers, his doctoral research focused on user behavior in e-commerce. He speaks regularly at international conferences on AI-driven customer behavior analysis in online retail.

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Articles by Dr. Jens Mattke

Crafting the Perfect Amazon Product Title to Boost Visibility

Crafting the Perfect Amazon Product Title to Boost Visibility

Learn to craft an optimized Amazon product title to improve visibility, clicks, and sales. Follow best practices and optimize your listings today.

Amazon product title
Amazon SEO
Amazon listing optimization
product title optimization
Amazon keywords
increase click-through rate
boost Amazon sales
August 10, 2026 • Dr. Jens Mattke
Amazon Review Analysis for Sellers: How to Find Product Opportunities in Competitor Feedback

Amazon Review Analysis for Sellers: How to Find Product Opportunities in Competitor Feedback

Learn Amazon review analysis for sellers to spot product gaps in competitor feedback and improve your launch. Read the guide and act today.

Amazon review analysis for sellers
competitor review research
Amazon product opportunities
customer feedback analysis
Amazon listing optimization
product gap analysis
Amazon seller research
August 10, 2026 • Dr. Jens Mattke
How to Analyze Competitor Amazon Listings Using Customer Reviews

How to Analyze Competitor Amazon Listings Using Customer Reviews

Learn to analyze competitor Amazon listings using customer reviews to spot gaps, fix pain points, and build a better product. Start now.

Amazon listings
competitor analysis
Amazon customer reviews
Amazon product research
review mining
product development strategy
Amazon sellers
August 10, 2026 • Dr. Jens Mattke
Amazon Bullet Points That Highlight Key Features and Drive Conversions

Amazon Bullet Points That Highlight Key Features and Drive Conversions

Learn to write Amazon bullet points that highlight key features, boost SEO, and increase sales. Use these tips to improve your listing today.

Amazon bullet points
Amazon listing optimization
Amazon SEO
product listing copywriting
Amazon conversion rate optimization
Amazon product features
ecommerce copywriting
August 5, 2026 • Dr. Jens Mattke
Optimizing Amazon Images for Maximum Clicks and Customer Engagement in 2026

Optimizing Amazon Images for Maximum Clicks and Customer Engagement in 2026

Learn Amazon image optimization for 2026 to boost clicks, engagement, and conversions while reducing returns. Upgrade your listing images today!

Amazon image optimization
Amazon product images 2026
Amazon listing image SEO
increase Amazon CTR
Amazon conversion rate optimization
reduce Amazon returns
Amazon product photography
August 5, 2026 • Dr. Jens Mattke
Helium 10 Killed Review Insights: 5 Tested Alternatives

Helium 10 Killed Review Insights: 5 Tested Alternatives

Helium 10's Review Insights is gone since Dec 2025. We tested the real alternatives for scraping AND analyzing Amazon reviews. See which tools actually work.

Helium 10 Alternatives
Amazon Reviews
Tool Comparison
Amazon Selling
July 28, 2026 • Dr. Jens Mattke
Can AI Really Write High-Converting Amazon Product Descriptions?

Can AI Really Write High-Converting Amazon Product Descriptions?

Explore whether AI can truly write high-converting Amazon product descriptions. Learn a practical workflow, manual vs AI approach, and how to scale using tools.

Amazon Product
May 12, 2026 • Dr. Jens Mattke
How AI Tools Are Changing Amazon Listing Optimization for Sellers

How AI Tools Are Changing Amazon Listing Optimization for Sellers

Discover how AI tools are changing Amazon listing optimization. Learn a practical workflow, manual vs AI approach, and how to scale using review data and APIs.

Amazon Listing Optimization
May 12, 2026 • Dr. Jens Mattke
How Customer Reviews Help You Validate Amazon Product Ideas

How Customer Reviews Help You Validate Amazon Product Ideas

Validate Amazon product ideas using customer reviews. Learn a practical workflow, key risk signals, and how AI tools help you scale product research.

Amazon Product Ideas
May 12, 2026 • Dr. Jens Mattke
Using Review Data to Reduce Amazon Returns & Negative Feedback

Using Review Data to Reduce Amazon Returns & Negative Feedback

Learn a practical workflow to reduce Amazon returns using customer reviews. Discover manual analysis, key return signals, and how AI tools help you scale.

Amazon returns
May 12, 2026 • Dr. Jens Mattke
Why Review-Based Amazon Listing Optimization Outperforms Keyword SEO

Why Review-Based Amazon Listing Optimization Outperforms Keyword SEO

Discover why review-based Amazon listing optimization outperforms keyword-only SEO. Learn how customer insights improve relevance, conversions, and rankings in 2026.

Amazon Listing Optimization
Amazon SEO
Customer Reviews
Conversion Optimization
April 24, 2026 • Dr. Jens Mattke
How to Optimize Amazon Listings Using Customer Reviews (Step-by-Step 2026 Guide)

How to Optimize Amazon Listings Using Customer Reviews (Step-by-Step 2026 Guide)

Learn a step-by-step workflow to optimize Amazon listings using customer reviews. Discover manual review mining, phrase extraction, and how to scale with tools and APIs.

Amazon Listing Optimization
Customer Reviews
Review Mining
Amazon SEO
April 23, 2026 • Dr. Jens Mattke
How Rufus AI Transforms Amazon Listings with Descripio's Help

How Rufus AI Transforms Amazon Listings with Descripio's Help

Learn how Rufus AI transforms Amazon listings and how Descripio helps sellers optimize content, improve visibility, and stay competitive.

Rufus AI
Amazon AI
Amazon Listing Optimization
AI Tools
April 22, 2026 • Dr. Jens Mattke
Amazon Rufus AI: 5 Key Facts for Sellers to Stay Competitive

Amazon Rufus AI: 5 Key Facts for Sellers to Stay Competitive

Discover 5 key facts about Amazon Rufus AI and how sellers can stay competitive by optimizing listings with customer reviews and AI insights.

Rufus AI
Amazon AI
Amazon Seller Tips
AI Tools
April 21, 2026 • Dr. Jens Mattke
AI Shopping Agents & Amazon Listing Optimization: The Future of E-Commerce

AI Shopping Agents & Amazon Listing Optimization: The Future of E-Commerce

Learn how AI shopping agents find products and how to optimize Amazon listings for AI discovery. Improve visibility and conversions—read now.

AI Shopping Agents
Amazon Listing Optimization
Amazon SEO
AI Product Discovery
E-commerce AI
Product Detail Page Optimization
AI-Powered Shopping Assistants
E-commerce
AI Technology
March 18, 2026 • Dr. Jens Mattke
How to Optimize Amazon Listings in 2026: A Step-by-Step Guide

How to Optimize Amazon Listings in 2026: A Step-by-Step Guide

Learn how to optimize Amazon listings in 2026 with proven SEO steps to boost visibility and sales. Follow this guide and improve your listing today.

Optimize Amazon Listings
Amazon Listing Optimization
Amazon SEO 2026
Amazon Keyword Research
Amazon Product Title Optimization
Amazon Bullet Points Optimization
Amazon Conversion Optimization
E-commerce Strategy
March 18, 2026 • Dr. Jens Mattke
5 Tips to Increase Product Visibility and Boost Sales

5 Tips to Increase Product Visibility and Boost Sales

Increase product visibility with 5 proven tips for SEO, ads, and social. Reach more shoppers and boost sales—apply these strategies today.

Increase Product Visibility
Product Visibility Tips
Ecommerce SEO
Product Listing Optimization
Marketplace Optimization
Social Media Marketing for Ecommerce
Boost Online Sales
E-commerce
Sales Tips
Marketing Strategies
March 18, 2026 • Dr. Jens Mattke
Top Benefits of AI Tools for Small Business Success in 2026

Top Benefits of AI Tools for Small Business Success in 2026

Discover the top benefits of AI tools for small businesses. Boost productivity, reduce costs, improve marketing, and drive smarter decisions for sustainable growth.

AI Tools
Small Business
Automation
Business Growth
March 18, 2026 • Dr. Jens Mattke
Getting Started with Amazon Listing Optimization

Getting Started with Amazon Listing Optimization

Learn the fundamentals of optimizing your Amazon product listings to increase visibility and drive more sales.

Amazon SEO
Listing Optimization
E-commerce
January 8, 2026 • Dr. Jens Mattke
5 AI Tools Every Amazon Seller Should Use in 2026

5 AI Tools Every Amazon Seller Should Use in 2026

Discover the best AI-powered tools that can help you automate and optimize your Amazon business for maximum efficiency and profit.

AI Tools
Amazon Selling
Automation
E-commerce Technology
January 6, 2026 • Dr. Jens Mattke